The platforms and interfaces that make up your businesses’ “digital face” are key in building a relationship with your customer. Test conceptual ideas, build strong touchpoints and continually enhance them through data based insights.
Design and build a light interactive proof-of-concept before committing to the often costly and time-consuming development of web interfaces, mobile applications and other fit for purpose touchpoints.
Prototyping allows you to design and build interactive versions of almost any conceivable digital interface that can be used internally to stress-test for logic against business procedures or tested with sample groups of your customers for usability and fit.
A favourite in the “startup” domain when looking to raise finance and attract investors, prototyping offers a low-cost solution when new ideas arise and there is is still a significant level of uncertainty.
See “Rapid Prototyping: Lowering the Barriers to Entry in Building Digital Platforms” for a more detailed view on the solution offered through rapid prototyping.
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